By Brontë Schiltz
Since 1995, Bolton’s Portfolio Creative Agency have provided branding services to some of the UK’s biggest brands, including Timberland. But for the past few years, CEO Darren Clare and his team have also focused their efforts on helping charities and community groups.
Their non-profit work began when they were approached by a local triathlon group with a request for funds. Instead, Clare says, he wanted to “leave them with a legacy”. He and his team created a brand for them free of charge.
“If you design a poster that makes somebody look at it and think, ‘You know what, I am going to have a go at that,’ that changes their life for the better. That’s a brilliant thing,” Clare says. “That really inspires me – that you can change somebody’s life just by creating a poster or a social media post.”
Original articles from Street News.